October, 2010


29
Oct 10

Can money buy happiness? YES!!!

TheeBlog-NeckerIsland
Not really… but it comes really close if you are Richard Branson. It’s Friday, so I figured I would post a nice video featuring Richard Branson himself and a few Victoria’s Secret Models shot at his very own Necker Island to get the part started… or depress you even more and make you hate him even more! Just sayin’…
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29
Oct 10

RUNAWAY

TheeBlog-KanyeWestRunaway0
Yeezy has done it again. And yes, I know most of you still think he is a douchebag and can’t care less about his work, but you have to admit the guy is constantly pushing the envelope and delivering interesting material. This time, for his Runaway vide/short film, shot in Prague, he collaborated with Hype Williams, and the so-awesomely hot Victoria’s Secret’s Selita Ebanks!. The film, involving a Phoenix, some beautiful shots, hidden messages and a nice touch of surrealism debuted this month and it is worth checking out… if you have 35 minutes to spare of course…
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28
Oct 10

The beautiful work of Rony Shram

TheeBlog-RonyShram15
New York based Roy Shram is one of those amazing photographers who breathe and live fashion. His fresh, colorful and versatile style is perfectly executed on every shoot. As with many photographers, Fashion Photography was not his first career choice. In fact, he graduated from Columbia University with a degree in political science, before he left New York and moved to London where he was discovered by British ELLE.
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28
Oct 10

In case you’re feeling patriotic…

TheeBlog-Bold&Noble
As many of you already know, I am a poster/print freak. I’ve been collecting them for a few years already and yes, I get excited when I find new gems online… like this US type map by Bold&Noble.
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27
Oct 10

You Know You’re a Designer When…

TheeBlog-YoureADesignerWhen
Or… you blog about sites only designers might understand…. ‘You Know You’re a Designer When…’ is a new site following the already popular style of sites like GoodFuckingDesignAdvice and WhatTheFuckShouldIMakeForDinner.com. Check it out, you might find a few facts about your life that will make you smile… or cry.
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26
Oct 10

PSFK Salon Miami 2010

TheeBlog-PSFK
We all know very well advertising is as predictable as Lindsay Lohan’s behavior. Just when you think you have seen it all, a new trend develops or a new market somewhere around the world is ‘booming’ (who in their right mind would have predicted Dubai or Abu Dhabi would be what they are today, ten years ago?) But don’t think this is a bad thing… au contraire, without this constant evolution ignited by new ideas, technological advances and media sources, we would be at risk of global economic and creative stagnation to say the least.
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26
Oct 10

Run tell that Homeboy!

TheeBlog-SexOffenderTrackerApp0

Whoever says some viral marketing doesn’t go a long way is just sooo duuumb. You might remember Antoine Dodson from that Alabama bed intruder news story video, yes the very intimidating and opinionated brother of Kelly, an almost-rape victim. Since then, thanks to YouTube hits, remixes and a yes, some viral-ing, Antoine has cashed in quite nicely and has been able to move his whole family from his old hoooood. But wait! that’s not the happy ending yet… Antoine is back! and this time he is introducing his new Sex Offender Tracker App. Finally you won’t have to worry about hidin’ yo’ kids, hidin’ yo’ wife or hidin’ yo’ huuuzband. Now run tell that homeboy!
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22
Oct 10

TheeBlog Q&A Sessions: Locos Por Juana

TheeBlog-LocosPorJuana
We all know the crucial role music plays in our lives. Whether you are a Photographer, Designer, Banker or Athlete, music has the ability to comfort, relax and inspire you! I couldn’t begin to imagine working without music blasting all day and lacking that important part of my creative process… This is why today’s Q&A Session is about music! As some of you might already know from my previous post (here) I had the pleasure of creating the new identity and working with one of Miami’s hottest bands, Locos Por Juana. Their music is creative, inspiring and contagious oh! and a must-see live show!!! Believe me, these guys know how to rock it!
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22
Oct 10

Terry Richardson does GLEE

TheeBlog-Glee
When I heard the creators of Nip Tuck were killing the show to move on to their next project, ‘GLEE’, I thought it was a dumb move and to be honest didn’t think it would last 2 seasons. But then I watched two episodes and yes…I admit it. I found it entertaining, witty and still found some of Ryan Murphy’s ‘darkness’ interesting. Since its first season, the show blew up and has achieved amazing results including awards, celebrity cameos, and even a movie deal. On its latest issue, GQ wanted to interview part of the cast on a different, more mature tone and to make sure the point gets across, Terry Richardson was in charge of the photography.
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21
Oct 10

Fast…Don’t…Liiiie

TheeBlog-FastDontLie9
As more and more big names go viral/social, competition and campaigns will continue to evolve and improve in order to stay relevant and better-up the previous one. We all know the huge success of the Old Spice campaign, how DirecTV almost made it as they also jumped in and produced something funny and memorable (altho they lacked consistency!) or how CONAN turned something bad into a successful online campaign. Adidas’ new campaign ‘Fast Don’t Lie’ featuring Dwight Howard, Derrick Rose and Ken Jeong, most commonly known as Mr. Chow! launched recently and has received positive feedback so far. Check out some videos and be the judge…
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20
Oct 10

CONAN’s First Guest Poll

TheeBlog-ConansFirstGuest0
You might remember my last post about CONAN and his new ID & Show (here). Well, it turns out Mr. Coco has become an expert at whoring himself online, whether through his clever twitts, promo videos or website and has generated such a buzz about his new show that many people are already questioning if the show will live up to the hype.
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19
Oct 10

And the rebrands continue… FAO Schwarz

TheeBlog-FAOschwarzNewLogo
It is official. October, from now on, will be known as ‘Rebrand Month’. Let’s see, we have witnessed the rebranding of big league companies such as GAP (although we’re still not sure if it qualifies as a rebrand), OnStar, DoubleTree and now… FAO Scharz! The new identity introduces a new ‘enchanted character’ named Wit and a new typeface which to be honest… might need some time to grow on me. The new logo has been launched on their site and their flagship store will be ready by the Holidays.
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18
Oct 10

ANIMIAMI 2010

TheeBlog-Animiami2010
Had the pleasure of attending ANIMIAMI 2010 this past weekend, met some interesting people, listened to inspirational speeches from incredibly smart and creative pros like Hans Donner and was able to get a few shots to share with you. If you were able to make it, share your experience, likes, dislikes, etc. Congrats to Mauricio and the whole ANIMIAMI team!
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15
Oct 10

SUPERNOVA

We all know how sweet Mark IIs are, but if to this bad girl’s amazing features, you add some sweet post production (the right amount) and a great concept, the results will be… well sweeter! While talking video and film with my brother, we came across this video I am sharing with you today (Thanks Andres!) But waiiit, not only you get to check out a nice music vid, but you also get to check out how it was made, including comparison screens.
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15
Oct 10

DoubleFail?

TheeBlog-DoubleTreeLogo
So…. it seems like horrible logos are becoming some sort of trend. THANK YOU GAP! Yesterday, I received a press release from DoubleTree Hotels announcing their new Identity. If you know me, you know I get excited every time I receive one of these or find it online and this time wasn’t the exception, specially since it’s a fairly big company and I loved their warm chocolate chip cookies when I was freezing my arse up in New York. But the excitement didn’t last much as I saw the NEW, MODERN, SOPHISTICATED and CONTEMPORARY Identity….
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13
Oct 10

Spooky Time!

TheeBlog-Spooky
When it comes to illustration, it is difficult to pinpoint a specific ’style’ I like and admire being that there are so many extremely talented artists out there who produce amazing work. One of these artists is my buddy Tim Spencer, or better known in the underworld as Spooky. His work, composed of a plethora of elements combined with exquisite perspectives, beautiful details and colors has been featured in many publications around the world yet he maintains an admirable humble perspective on life, design and his work.
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12
Oct 10

It’s MySpace’s turn….

TheeBlog-MySpace

It seems that besides Breast Cancer Awareness Month, October has become the new “Awful Identity/ReBrand Month”. Just when you thought everything went back to normal as GAP ‘decided’ to go back to their classic logo shortly after being lynched online, MySpace (yes, that website 14 year old girls used back in the day) announced their new identity, which is aimed to help revive their brand and awesome site……. I’ll let that sink for a second….. Now you may laugh….
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12
Oct 10

White Knuckle Ride

Diggin’ the new Jamiroquai. New album, ‘Rock Dust Light Star’ – November 1st!
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6
Oct 10

Seriously?

TheeBlog-GAP
There are bad logos and there are WTF logos! And the new GAP logo (www.gap.com) is definitely rising to the top. The typeface, the gradient/square…the…the… wow, it is hard to explain the many levels of wtfness! I have not been able to find out more information on it yet, I mean, would you blame the ‘creators’ of this thing for hiding? But I am sure we will get more info soon. Now, please excuse me, I have to go rinse my mouth…
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5
Oct 10

CONAN

TheeBlog-Conan
Whether you are a late night television fan or not, you were probably exposed to COCO’s campaign following the NBC late night Jay Leno/Conan O’Brien fiasco. In the end, TBS wised-up and signed Conan and his new show CONAN will air November 8th. Yes, I know you were aware of this already, but being a Conan fan, what I want to share today is his new show ID, created by Rob Ashe, Dan Dome, and Eric McGilloway Plus! some of his TV promo spots.
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