L’Odyssée de Cartier

TheeBlog-OdysseeCartier There are good advertising campaigns and then there’s epic campaigns that blow our minds. Today, I am excited to share one that did the latter for me and that I am sure you will love. By now, you might’ve seen Cartier’s new animal themed ads on magazines and billboards but probably were not able to connect the dots, I know this because I’ve heard people mention WHY leopards and horses? Well, today’s brilliant film L’Odyssée de Cartier directed by Bruno Aveillan, along with a lovely site full of information and bonus features will offer a beautiful explanation and insight into the glamorous world of Cartier. The film narrates the history of the brand and features a fantastic score, Cartier’s iconic Panther as well as other magical elements throughout different breathtaking worlds. Check out some photos and the film after the jump.

The Panther is the Historic icon of the House. As heroine of the Odyssée de Cartier film, she guides us through this extraordinary epic that tells us the story of the jeweler’s unique journey. - Cartier

Visit www.odyssee.cartier.us for more!

There’s also a ‘media kit’ version of this campaign and it is as gorgeous as the film. You can check it over at Curtisyu blog. (Disclaimer, the blog is written in Chinese – Traditional Han)

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4 comments
  1. Lochiel Poutiatine

    I return to the Odyssee over and over again Thank you ,it is a spectacular pieceof work.

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